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Our Story: From a Frustration to a Mission
Hi, I'm Joyce. Like you, I'm a horse lover first and foremost. My passion for Equine Welfare led me down the path of bridle fitting. Day in and day out, I saw what riders and their horses were up against: bridles that just didn't fit right, created pressure points, or restricted freedom of movement. I would see the tension in a horse's brow or the subtle signs of discomfort.
And honestly? It frustrated me immensely. You want the absolute best for your horse, but you constantly run into the same problems. I believed things could and peaks should be different.
The Birth of UNIQ Bridles
That frustration became my mission. It’s no coincidence that the brand is named after my homebred mare, Something Unique. She reminds me every day what it’s all about: every horse is unique and deserves a bridle that respects that uniqueness through Anatomical Excellence.
I refused to compromise on my search for the perfect materials and craftsmen. I wanted the softest, most supple Italian leather and an Anatomical Design that scientifically avoids sensitive nerves and muscles. Every curve of a UNIQ bridle is designed to facilitate the biomechanics of the horse, providing soft, luxurious padding that ensures mental and physical relaxation. Eventually, I found the perfect partner in Italy: experienced artisans who understood that quality is the foundation of comfort.
Every Horse Deserves UNIQ
Find out what create your bridle can mean for you
The Promise of Harmony
UNIQ Bridles is more than just a brand; it's a promise. A promise that comfort, quality, and style can go hand in hand. It’s the conviction that a perfectly fitting bridle is the foundation for better communication, enhanced performance, and above all, a happier horse.
And because aesthetics matter too, we embellish our browbands with brilliant Swarovski® crystals. Because who says horse-friendly can't also be stunningly beautiful? Together, we contribute to a more conscious, horse-friendly sport.
Will you join us?
A well-fitting bridle isn't a luxury; it's an essential part of horse-friendly performance. To spread this message to the wider world, we believe in the power of collaboration. We are proud to work closely with a team of professional riders—including Kim Noordijk, John Thijssen, Sarah Wilkinson, Quinty Vossers, Aniek de Laat, Alena Starr, and Pim Coenradi—who share our passion for perfection.
Together, we have a dual mission:
- Spreading the Message: Through the platforms of these top riders, we show the global community the importance of an anatomical fit.
- Continuous Quality Improvement: Our riders test UNIQ Bridles under the most demanding conditions. Their feedback on durability and comfort is invaluable, allowing us to continuously innovate.
Your Unique Bridle, Perfectly Tailored
Does this sound familiar? You find a beautiful bridle, but the headpiece is too small, or the noseband is perfect, but the cheekpieces are too long. At UNIQ, we believe you should never have to compromise on the fit.
This is why Customization is at our core. "Not every horse is the same, so why are we still creating bridles with only 3 sizes?" With our online Bridle Customizer, you become the designer. You can assemble a dream bridle that is tailored down to the last detail to the unique contours of your horse’s head.
Your Perfect Fit, Simplified
Creating your dream bridle should be as seamless as your ride. Use our Customizer to select every component—from anatomical headpieces to bespoke nosebands—in the exact size your horse needs.
Unsure about sizing? Our detailed measurement guides make it easy to compare with your current equipment. And if you’re still in doubt, our team is here to provide personal assistance. Together, we ensure a match that respects your horse’s unique contours.
''Not every horse is the same, so why are we still creating bridles with only 3 sizes?''
Joyce Abraas – Founder